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Visual Development
Visual Development Artists take an evolving story premise or sometimes just a director's verbal pitch and help bring the director's vision into tangible view for the first time. These artists create the emotional connection to the story's theme, capturing dramatic story moments, plot thrusts, and moods within character and/or environment designs, bringing out the cinematic potential of each story. Once the film's story is approved and ready to go into full production, they design every element needed for the story, no matter how large, as in a master set, or how small, as in a shoelace tip.
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